Client: BC Children’s Hospital and BC Women’s Hospital & Health Centre
Project Title: Band awareness campaign
Size: poster: 11″(w) x 17″(h) / trifold brochure: 3.66″(w) x 8.5″(h) / wristband: n/a
Notes: The BC Children’s Hospital and BC Women’s Hospital & Health Centre were introducing a new wrist band system and needed to promote it to both staff and patients. KAPOW Creative designed a poster that would appeal to the children patients as they were a difficult sell for wearing bands. The posters were to make it seem like a cool thing to wear. A brochure was created for the staff and another poster for the adult patients of the hospital.